Privacy policy

PRIVACY POLICY

Last Updated: September 28, 2026

Hello Health Nutrition LLC (“Hello Health,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy describes how we collect, use, disclose, retain, and otherwise process personal information when you visit or use our website, purchase our products or services, communicate with us, participate in questionnaires or wellness tools, obtain laboratory testing or related services through us, or otherwise interact with Hello Health (collectively, the “Services”).

By using our Services, you acknowledge the practices described in this Privacy Policy.

1. PERSONAL INFORMATION WE COLLECT

The personal information we collect depends on how you interact with Hello Health and the Services you use.

Contact and Account Information

We may collect information such as:

  • Name

  • Email address

  • Telephone number

  • Billing and shipping addresses

  • Account credentials

  • Customer preferences

  • Communications with Hello Health

Order and Transaction Information

When you purchase products or services, we may collect:

  • Products and services purchased

  • Order history

  • Billing and shipping information

  • Payment and transaction information

  • Discounts, promotions, or subscriptions associated with your purchase

  • Returns, refunds, and customer service history

Payment information may be processed directly by Shopify, payment processors, or other third-party providers. Hello Health may not directly receive or store complete payment card information.

Device and Usage Information

When you use our website, we or our service providers may automatically collect information including:

  • IP address

  • Browser and device information

  • General geographic location derived from your IP address

  • Time zone

  • Cookie identifiers

  • Pages and products viewed

  • Referring websites

  • Search terms

  • Shopping activity

  • Interactions with our website

  • Advertising and marketing interactions

We may collect this information using cookies, pixels, tags, log files, web beacons, analytics tools, and similar technologies.

Customer Support and Communications

If you contact us, we may collect your name, contact information, order information, communications, questions, feedback, and other information you choose to provide.

Health, Wellness, Questionnaire, and Laboratory Information

If you choose to use certain Hello Health services, we may collect information you voluntarily provide concerning your health and wellness.

Depending upon the Service, this information may include:

  • Symptoms or wellness concerns

  • Health and wellness goals

  • Dietary or lifestyle information

  • Supplement use

  • Medication information you voluntarily provide

  • Questionnaire or quiz responses

  • Laboratory testing information

  • Laboratory results

  • Information regarding nutrition, gut health, brain health, immune health, or other wellness topics

  • Other information you choose to provide in connection with personalized wellness services or tools

Some of this information may be considered sensitive personal information or consumer health data under applicable laws.

We collect and use such information only as reasonably necessary to provide requested Services, personalize your experience, communicate with you, operate and improve our Services, comply with applicable law, and for other purposes described in this Privacy Policy or disclosed to you when the information is collected.

Please do not provide health or other sensitive information that is not necessary for the Service you are using.

Information From Third Parties

We may receive information from third parties that help us provide our Services, including:

  • Shopify

  • Payment processors

  • Shipping and fulfillment providers

  • Laboratories and laboratory service providers

  • Technology providers

  • Analytics providers

  • Advertising and marketing platforms

  • Customer service providers

  • Other vendors and business partners

The information received depends upon the service provided and your interaction with that third party.

2. HOW WE USE PERSONAL INFORMATION

We may use personal information to:

  • Provide and operate our website and Services

  • Process and fulfill orders

  • Process payments

  • Arrange shipping and delivery

  • Provide laboratory testing or facilitate access to testing

  • Provide requested wellness information, questionnaires, tools, or personalized experiences

  • Maintain customer accounts

  • Communicate regarding orders, services, laboratory testing, or customer support

  • Respond to questions and requests

  • Improve our products, Services, website, and customer experience

  • Analyze website traffic and usage

  • Personalize content and product recommendations

  • Send marketing communications where permitted by law

  • Measure and improve advertising and marketing

  • Detect and prevent fraud, abuse, security incidents, or unlawful activity

  • Protect our customers, Hello Health, and others

  • Maintain appropriate business and transaction records

  • Enforce our Terms of Service and other agreements

  • Comply with applicable legal and regulatory obligations

  • Establish, exercise, or defend legal claims

  • Carry out other purposes disclosed to you at the time information is collected or with your consent

3. HEALTH AND WELLNESS INFORMATION

Hello Health recognizes that information concerning health, wellness, medications, symptoms, laboratory testing, and related matters can be particularly sensitive.

We seek to limit the collection and use of this information to what is reasonably necessary to provide the Services you request and for other purposes permitted by applicable law.

Hello Health does not sell health or laboratory information to data brokers.

We do not intend to use laboratory results or information you provide concerning specific medical conditions, medications, or symptoms for targeted advertising based upon your health condition unless you have provided any consent required by applicable law.

Laboratory providers, healthcare professionals, and other third parties involved in providing a requested service may have their own privacy practices and legal obligations. Their handling of information may be governed by their own privacy notices.

HIPAA

The Health Insurance Portability and Accountability Act (“HIPAA”) applies only to certain healthcare entities and certain information handled in particular circumstances.

Information you provide directly to Hello Health is not necessarily protected health information under HIPAA merely because it relates to your health.

Where information is handled by a HIPAA-covered healthcare provider, laboratory, or other regulated entity, that entity's HIPAA Notice of Privacy Practices may apply to its handling of your information.

This Privacy Policy does not replace any Notice of Privacy Practices that may be provided by a healthcare provider, laboratory, or other covered entity.

4. LABORATORY TESTING

When you purchase, request, or participate in laboratory testing, personal information may need to be shared with laboratories, healthcare providers, ordering providers, technology platforms, fulfillment providers, or other entities necessary to provide the testing service.

Depending upon the test and provider, this information may include identifying information, contact information, testing information, specimen-related information, and laboratory results.

Third-party laboratories and healthcare providers may maintain their own records and privacy practices. Hello Health does not control the independent privacy practices of those entities.

You should review any privacy notices provided by the laboratory or healthcare provider involved in your testing.

5. PERSONALIZED, AUTOMATED, AND AI-ASSISTED TOOLS

Hello Health may offer questionnaires, quizzes, recommendation tools, personalization features, automated systems, or artificial intelligence-assisted wellness tools.

Information you voluntarily provide to such tools may be processed to generate educational content, wellness information, product suggestions, or personalized experiences.

Depending on the technology used, third-party technology service providers may process information on our behalf to provide these functions.

We will seek to use appropriate safeguards and limit the information provided to service providers consistent with the functions they perform.

We do not intend for automated or artificial intelligence tools to make decisions that independently determine medical diagnosis or treatment.

6. HOW WE DISCLOSE PERSONAL INFORMATION

We may disclose personal information to service providers and other parties that assist us in operating our business and providing the Services.

These may include:

  • Shopify and e-commerce providers

  • Payment processors

  • Shipping and fulfillment providers

  • Laboratories and laboratory service providers

  • Healthcare professionals involved in requested services

  • Website hosting and technology providers

  • Analytics providers

  • Marketing and advertising providers

  • Email and communications providers

  • Customer service providers

  • Professional advisers, including attorneys, accountants, and consultants

  • Fraud prevention and security providers

We may also disclose information:

  • At your direction or with your consent

  • To complete a transaction or provide a Service you request

  • To comply with applicable law, regulation, subpoena, court order, or lawful government request

  • To investigate or prevent fraud, security threats, illegal activity, or violations of our agreements

  • To protect the rights, property, health, or safety of Hello Health, our customers, or others

  • In connection with a merger, acquisition, financing, reorganization, sale of assets, bankruptcy, or other business transaction, subject to applicable law

7. SHOPIFY AND SHOPIFY NETWORK INTELLIGENCE

Our online store is hosted by Shopify. Shopify collects and processes certain personal information when you visit or make purchases from our store in order to provide and improve services to Hello Health and to you.

We have enabled Shopify Network Intelligence and certain Shopify Enhanced Services. As a result, Shopify may process information regarding your interactions with our store, with other merchants, and with Shopify to help provide services that may include improved personalization, store performance, analytics, fraud prevention, and more relevant advertising.

Information relating to your activity on our store may be shared with Shopify and with third parties that may be located in other countries in order to provide these services.

Depending upon where you reside, you may have the right to opt out of certain uses of your personal information for targeted advertising or activities that applicable privacy laws define as the “sale” or “sharing” of personal information. Where required, Hello Health provides mechanisms through our website to exercise these choices.

Shopify may also provide you with privacy choices directly regarding its processing of your personal information.

You can learn more about how Shopify collects, uses, and processes personal information through Shopify's Consumer Privacy Policy and may exercise applicable privacy rights through Shopify's Privacy Portal:

Shopify Consumer Privacy Policy:
https://www.shopify.com/legal/privacy/consumers

Shopify Privacy Portal:
https://privacy.shopify.com/

8. ANALYTICS AND ADVERTISING

We may use analytics and advertising technologies to understand how visitors use our website, measure the effectiveness of advertising, improve our Services, and provide marketing that may be relevant to you.

These technologies may collect device information, cookie identifiers, IP addresses, browsing activity, interactions with advertisements, and similar information.

We may use services such as Google Analytics and other advertising or analytics providers.

Where required by applicable law, we will obtain consent before using non-essential cookies or similar tracking technologies.

You may have rights to opt out of certain targeted advertising, sharing, or processing depending upon where you reside.

9. COOKIES AND SIMILAR TECHNOLOGIES

Cookies are small data files stored on your device when you visit a website.

We and our service providers, including Shopify, may use cookies, pixels, tags, and similar technologies to:

  • Operate the website

  • Maintain shopping carts and checkout functionality

  • Authenticate users

  • Remember preferences

  • Maintain security

  • Understand website usage

  • Measure website performance

  • Conduct analytics

  • Personalize experiences

  • Measure and provide advertising, where permitted

Cookies may be either session cookies, which generally expire when you close your browser, or persistent cookies, which remain until they expire or are deleted.

Because the cookies and technologies used by Shopify and other providers may change over time, we do not attempt to provide a permanent exhaustive list of individual cookie names in this Privacy Policy.

You can manage cookies through your browser settings and, where available, through our website's cookie or privacy preference controls.

Blocking certain cookies may affect the functionality of the website.

10. MARKETING COMMUNICATIONS

If you subscribe to marketing communications, we may use your contact information to send information about Hello Health products, services, educational content, promotions, or other updates.

You may unsubscribe from marketing emails using the unsubscribe link contained in those communications.

Even if you opt out of marketing communications, we may continue sending transactional or service-related communications, such as order confirmations, shipping notices, account notices, or communications relating to services you requested.

11. SALE, SHARING, AND TARGETED ADVERTISING

Certain privacy laws define terms such as “sale,” “sharing,” or “targeted advertising” broadly enough to include some uses of cookies, advertising technologies, or disclosure of identifiers to advertising partners, even when money is not exchanged.

Depending on our technology and advertising practices and your jurisdiction, you may have the right to opt out of such processing.

Where required, Hello Health provides an appropriate mechanism to exercise these rights, such as our privacy preference controls or data-sharing opt-out page.

We do not knowingly sell personal information for monetary consideration.

We do not knowingly sell personal information of children.

12. DATA RETENTION

We retain personal information for as long as reasonably necessary for the purposes for which it was collected, including to:

  • Provide Services

  • Maintain transaction and business records

  • Fulfill legal, accounting, tax, and regulatory obligations

  • Resolve disputes

  • Prevent fraud

  • Enforce agreements

  • Protect our legal rights

Different categories of information may be retained for different periods.

When information is no longer reasonably necessary, we may delete, anonymize, or otherwise dispose of it, subject to applicable law and legitimate record-retention requirements.

Third-party laboratories, healthcare providers, Shopify, and other service providers may maintain information according to their own legal and operational retention requirements.

13. DATA SECURITY

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information.

However, no method of transmission over the Internet or electronic storage system is completely secure. We therefore cannot guarantee absolute security.

You are responsible for maintaining the confidentiality of your account credentials and should notify us if you believe your account or personal information has been compromised.

14. YOUR PRIVACY RIGHTS

Depending on where you reside and subject to applicable law, you may have rights regarding your personal information, including the right to:

  • Request access to personal information we maintain about you

  • Request correction of inaccurate personal information

  • Request deletion of certain personal information

  • Obtain a copy of certain personal information

  • Withdraw consent where processing is based on consent

  • Object to or restrict certain processing

  • Opt out of certain targeted advertising, sale, or sharing of personal information

  • Appeal certain decisions regarding a privacy request where applicable

  • Exercise additional rights provided by applicable law

These rights are not absolute and may be subject to exceptions.

We may need to verify your identity before processing a privacy request. Where permitted by applicable law, an authorized agent may submit a request on your behalf.

We will not unlawfully discriminate against you for exercising applicable privacy rights.

15. EEA, UNITED KINGDOM, AND OTHER INTERNATIONAL USERS

If applicable data protection law requires us to identify a lawful basis for processing personal information, our processing may be based upon:

  • Your consent

  • Performance of a contract with you

  • Compliance with a legal obligation

  • Protection of vital interests

  • Our legitimate interests or those of another party, provided those interests are not overridden by applicable rights

  • Another lawful basis permitted under applicable law

If personal information is transferred across national borders, it may be processed in countries with different data protection laws. Where required, appropriate mechanisms or safeguards will be used for international transfers.

Residents of applicable jurisdictions may have the right to lodge a complaint with their local data protection authority.

16. CHILDREN'S PRIVACY

Our website and Services are not directed to children under 13, and we do not knowingly collect personal information directly from children under 13 through the website without legally required authorization.

Certain Hello Health products or services may be purchased by parents or legal guardians for use involving their children. Where information concerning a minor is required for a particular service, the parent or legal guardian is responsible for providing any required authorization and for using the Service consistent with applicable law.

If you believe a child has provided personal information to us inappropriately, please contact us.

17. DO NOT TRACK AND GLOBAL PRIVACY CONTROLS

Some browsers offer “Do Not Track” signals. Because there is not a universally accepted standard governing all responses to these signals, our response may vary depending upon applicable law and the technologies we use.

Where required by applicable law and supported by our systems, we may recognize legally applicable browser-based opt-out preference signals, such as Global Privacy Control, for relevant data practices.

18. THIRD-PARTY WEBSITES AND SERVICES

Our website may contain links to third-party websites, laboratories, providers, social media platforms, or other services.

We are not responsible for the privacy practices of third parties. We encourage you to review the privacy policies of any third-party service you use.

19. BUSINESS TRANSFERS

If Hello Health is involved in a merger, acquisition, financing, reorganization, bankruptcy, sale of assets, or sale or transfer of all or part of the business, personal information may be disclosed or transferred as part of that transaction, subject to applicable law.

Any successor entity may continue to process personal information in accordance with this Privacy Policy unless otherwise required by law or notice is provided regarding materially different practices.

20. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy periodically to reflect changes in our practices, Services, technology, legal requirements, or other operational needs.

When we update this Privacy Policy, we will revise the “Last Updated” date at the top.

Where required by applicable law, we will provide additional notice or obtain consent regarding material changes.

21. CONTACT US

For questions about this Privacy Policy, our privacy practices, or to submit a privacy request, please contact:

Hello Health Nutrition LLC
11445 East Via Linda, Suite 2-321
Scottsdale, Arizona 85259
United States

Email: hello@hello.health

22. GOVERNING LAW

Except where applicable privacy or consumer protection law provides otherwise, this Privacy Policy and matters relating to it shall be governed by the laws of the State of Arizona, United States of America, without regard to conflict-of-law principles.

To the fullest extent permitted by applicable law, disputes relating to this Privacy Policy shall be subject to the jurisdiction and venue provisions contained in the Hello Health Terms of Service, including applicable jurisdiction and venue in Maricopa County, Arizona, USA.

© 2026 Hello Health Nutrition LLC. All rights reserved.